Three Years at Real Brokerage: The Growth Story in Massachusetts
Charles King
Charlie King began his real estate career in 2012 as a rental agent in Boston, quickly transitioning into sales after just one year...
Charlie King began his real estate career in 2012 as a rental agent in Boston, quickly transitioning into sales after just one year...
Real Brokerage Massachusetts Growth: From Foundation to $1.45B in Three Years
February marks three years since we joined Real Brokerage.
When we made the move in February 2023, Real had approximately 7,800 agents across the U.S. and Canada.
Today, that number exceeds 32,000 agents.
That level of national expansion is impressive. But the more compelling story — especially for Massachusetts agents — is what has happened locally.
The growth in Massachusetts has been nothing short of transformational.
The Early Foundation: Real Brokerage in Massachusetts (2017–2022)
Real entered Massachusetts with a very small footprint.
From 2017 through 2019, production remained modest. The brand was establishing itself, infrastructure was forming, and agent count was limited. There was even a year-over-year dip in 2019.
Then momentum began building.
2021: The Acceleration Begins
Massachusetts production jumped more than 600% year-over-year — the first real signal that the model was gaining traction.
2022: Triple-Digit Growth Continues
Growth remained above 100% year-over-year, though total annual sales volume was still under $150 million.
The groundwork had been laid.
The model was validated.
But true scale had not yet arrived.
That changed in 2023.
Massachusetts Sales Volume: 2023–2025
2023: Entering a New Tier
~$370 million in total sales volume
➡️ +171% year-over-year growth
Massachusetts Real Brokerage production more than doubled — and crossed into a completely new category.
2024: Scaling Infrastructure
~$820 million in total sales volume
➡️ +123% year-over-year growth
An additional $450 million was added in a single year.
This wasn’t incremental growth.
It was infrastructure compounding.
2025: Billion-Dollar Status
~$1.45 billion in total sales volume
➡️ +79% year-over-year growth
Another $630M+ added — on a significantly larger base.
Big Picture: Volume Growth (2023–2025)
From $370M to $1.45B in two years:
Nearly 4X growth
Over $1 billion in additional annual production
Dollar growth increasing even as percentage growth normalizes
This is what scalable brokerage infrastructure looks like.
Massachusetts Transaction Growth: True Market Share Expansion
Sales volume can be influenced by price appreciation.
Transaction count tells the real story.
2023
~700 units
➡️ +187% year-over-year
2024
~1,400 units
➡️ +100% year-over-year
Units doubled.
2025
~2,400 units
➡️ +71% year-over-year
Approximately 1,000 additional transactions added in one year.
Big Picture: Unit Growth (2023–2025)
700 → 2,400 transactions
3.4X increase in deal count
~1,700 additional annual closings in 24 months
This is not price inflation driving numbers.
This is:
Agent growth
Market share expansion
Operational scale
Compounding momentum
National Growth Mirrors Massachusetts
When we joined in early 2023:
~7,800 agents
Today:
32,000+ agents
Nearly 4X agent growth in three years.
The pattern is consistent:
Agent Growth →
Transaction Growth →
Volume Growth →
Compounding Momentum
Massachusetts reflects the same trajectory.
Why Timing Mattered
We didn’t join at the peak.
We joined at the inflection point.
The early years built the foundation.
2021 and 2022 validated the model.
2023 is when scale began compounding.
For us, it was never about short-term excitement.
It was about:
Long-term infrastructure
Scalable economics
Alignment with a brokerage designed for growth
Three years later, Massachusetts has moved from under $150M annually to nearly $1.5B.
And the growth curve remains steep.
Considering a Move? Let’s Talk.
If you’re a Massachusetts real estate agent evaluating where this industry is heading, I’m always open to a candid conversation about what we’re seeing from the inside.
Growth isn’t random.
It’s structural.
And structure compounds.
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Massachusetts Agents: Explore the Opportunity
Curious how Real Brokerage’s growth in Massachusetts could impact your business?
Let’s have a confidential, no-pressure conversation.
Whether you’re producing $5M or $50M+, understanding where the industry is heading matters.
FAQ: Real Brokerage Massachusetts Growth
How much has Real Brokerage grown in Massachusetts?
Real Brokerage’s Massachusetts sales volume grew from under $150M in 2022 to approximately $1.45B in 2025, representing nearly 4X growth in two years.
How many transactions did Real Brokerage close in Massachusetts in 2025?
Approximately 2,400 transactions closed in 2025, up from roughly 700 in 2023.
Is Real Brokerage’s growth due to price increases?
No. Transaction counts increased significantly, indicating true agent growth and market share expansion rather than simple price appreciation.
How many agents does Real Brokerage have nationally?
As of 2025, Real Brokerage has over 32,000 agents across the United States and Canada.
Is Real Brokerage expanding in Massachusetts?
Yes. Massachusetts has been one of the fastest-growing regions within the company, with substantial increases in both agent count and production.